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Privacy Policy

Effective Date: July 4, 2026

Westmor Ballroom ("Westmor Ballroom," "we," "our," or "us") values your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, register for classes, book lessons, inquire about venue rentals, attend events, or otherwise interact with our business.

By using our website or services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect information that you voluntarily provide to us, including:

  • Name

  • Email address

  • Phone number

  • Mailing address (if provided)

  • Event details and booking information

  • Payment information (processed securely through third-party payment providers)

  • Emergency contact information (when applicable)

  • Communications you send to us through contact forms, email, phone, or social media

We may also automatically collect certain technical information, including:

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Pages visited

  • Date and time of your visit

  • Referring website

  • Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

  • Register you for classes and lessons

  • Process payments

  • Respond to inquiries

  • Coordinate private lessons and venue rentals

  • Send confirmations, appointment reminders, service updates, customer support communications, and (where you have opted in) email or SMS marketing communications.

  • Provide customer support

  • Improve our website and services

  • Send newsletters, promotions, or event announcements (only if you have opted in where required)

  • Maintain the security of our website and business

  • Comply with legal obligations

3. Website Platform & Customer Relationship Management (CRM)

Westmor Ballroom's website is hosted on the Wix platform. Information you submit through our website—including contact forms, class registrations, lesson inquiries, venue rental requests, newsletter subscriptions, and other online forms—may be securely stored and managed using Wix's website hosting and Customer Relationship Management (CRM) services.

We use the Wix CRM to organize customer communications, manage inquiries, schedule follow-ups, and provide requested services.

Wix employs administrative, technical, and physical safeguards designed to help protect customer information, including secure hosting infrastructure, encrypted HTTPS/SSL connections, and industry-standard security practices.

Although we work with trusted service providers and take reasonable precautions to protect your information, no method of electronic transmission or data storage can be guaranteed to be 100% secure.

4. Payment Processing

Payments made through our website are processed securely through Wix Payments and its authorized payment processing partners.

Westmor Ballroom does not receive or store complete credit card numbers or sensitive payment credentials on our servers.

Payment information is processed using industry-standard security measures, including PCI DSS (Payment Card Industry Data Security Standard) compliance where applicable.

5. Cookies & Analytics

Our website may use cookies and similar technologies to:

  • Improve website performance

  • Remember user preferences

  • Measure website traffic

  • Understand visitor behavior

  • Improve user experience

 

We may use services such as Google Analytics to better understand how visitors interact with our website. If advertising or remarketing services are enabled, we may also use technologies such as the Meta Pixel or similar tools to measure advertising effectiveness and improve our marketing efforts.

Most web browsers allow you to disable cookies through your browser settings. Disabling cookies may affect certain website features.

6. Email, SMS & Text Communications

If you subscribe to our newsletter or marketing emails, we may send you:

  • Class announcements

  • Event invitations

  • Promotions

  • Studio news

  • Special offers

 

You may unsubscribe at any time by clicking the "Unsubscribe" link included in our emails or by contacting us directly.

If you choose to provide your mobile phone number and opt in to receive text messages from Westmor Ballroom, you may receive SMS communications related to:

  • Class and lesson confirmations

  • Appointment reminders

  • Schedule changes or cancellations

  • Event reminders

  • Venue rental updates

  • Special promotions and studio announcements (where you have provided consent)

 

Message frequency may vary based on your interactions with Westmor Ballroom. Message and data rates may apply according to your mobile carrier's plan.

 

You may opt out of receiving text messages at any time by replying STOP to any SMS message. For assistance, reply HELP or contact us through the Contact page on our website.

 

Your consent to receive marketing text messages is not a condition of purchasing any goods or services.

We do not sell or share your mobile phone number with third parties for their own marketing purposes.

7. Photography & Video

Photographs and video may be taken during classes, social dances, competitions, workshops, performances, or special events for promotional and marketing purposes.

If you prefer not to appear in promotional photography or video, please notify a staff member before your class or event whenever possible.

8. How We Share Information

We do not sell your personal information. We may share information with trusted third parties who assist us in operating our business, including:

  • Wix website hosting and CRM services

  • Payment processors

  • Email marketing providers

  • Website hosting providers

  • Scheduling and booking platforms

  • Analytics providers

  • Technology service providers

 

These service providers are only permitted to use your information as necessary to perform services on our behalf.

We may also disclose information when required by law or to protect our legal rights.

9. Data Retention

We retain personal information only for as long as reasonably necessary to:

  • Provide requested services

  • Maintain customer records

  • Comply with legal obligations

  • Resolve disputes

  • Enforce our agreements

When information is no longer required, it is securely deleted or anonymized where appropriate.

10. Children's Privacy

Our website is not intended for children under the age of 13.

We do not knowingly collect personal information from children without appropriate parental or guardian consent.

If you believe that a child has submitted personal information to us, please contact us so we can promptly remove the information.

11. California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including the right to:

  • Know what categories of personal information we collect.

  • Request access to the personal information we maintain about you.

  • Request correction of inaccurate personal information.

  • Request deletion of personal information, subject to certain legal exceptions.

  • Learn whether and how your information has been disclosed to service providers.

  • Not be discriminated against for exercising your privacy rights.

 

Westmor Ballroom does not sell personal information or share personal information for cross-context behavioral advertising as those terms are defined under California law.

12. Exercising Your Privacy Rights

If you would like to request access to, correction of, or deletion of your personal information, or if you have questions regarding your privacy rights, please contact us through the Contact page on our website.

We may need to verify your identity before processing your request. We will respond within the timeframes required by applicable law.

13. Third-Party Websites

All website content, including text, graphics, photographs, logos, videos, branding, and other materials, is the property of Westmor Ballroom unless otherwise noted.

Unauthorized reproduction or distribution is prohibited.

14. Third-Party Links

Our website may contain links to third-party websites or social media platforms. Westmor Ballroom is not responsible for the privacy practices or content of those third-party sites. We encourage you to review their privacy policies before providing personal information.

15. Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

Despite our efforts, no method of transmitting information over the Internet or storing electronic data is completely secure. Accordingly, we cannot guarantee absolute security.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, legal requirements, or services.

 

Any updates will be posted on this page with a revised Effective Date. Your continued use of our website following any updates constitutes acceptance of the revised Privacy Policy.

17. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us through the Contact page on our website.

Westmor Ballroom
Los Angeles, California

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STILL HAVE QUESTIONS?

Our Team is Always Happy to Help

Whether you're looking to start dancing, book a private lesson, or host an unforgettable event, we'd love to hear from you.
Contact Westmor Ballroom today to schedule a tour, reserve your spot in class, or speak with a member of our team.

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